You’ll be scored against the following key areas:

Go-to-market Strategy

Assess how well your sales and marketing strategies sync with the marketplace dynamics and your unique value proposition.

Target Addressable Market

Analyse how effectively you're identifying, understanding, and reaching your potential customer base.

Buyer Journey Alignment

Evaluate the coherence between your sales approach and your prospect's path from awareness to purchase.

Sales Process Execution

Assess the effectiveness of your current operational procedures in driving repeatable sales activities and results

Powered by